Rankin photographer Kevin Rankin has always been interested in photographing animals and people, and the recent rise in popularity of Instagram has given him the opportunity to do just that.
“I’m a big Instagram fan, I’ve been a big user of Instagram for about two years now, and I’m really interested in animals,” he told The Register.
“It’s a great platform for me to capture some of that natural beauty that I have.”
The 41-year-old photographer started Instagram in 2007, when he was a student at the University of South Australia, but the platform has exploded in popularity since.
Rankin said the platform helped him to take on projects that he would normally never be able to afford, like photographing a large animal or meeting people from a faraway country.
“When I was in college, I had a photographer friend, and we started doing some projects together.
I’d never been to a country, so I thought it would be great to take pictures of people, but it was very expensive.
I thought, ‘What if I take a photo of a small animal, maybe they’re cute, maybe it’s a little funny, and it’ll be good enough for someone to take a picture of?'”
He was initially interested in shooting animals, but realised the experience of taking photos of a large creature, or an animal in a museum, could be more interesting.
“I’ve always wanted to shoot animals, and in my heart I always thought it was a great way to share the world with people.”
As he got more experience with the platform, Rankin was able to get more creative with his images.
“One of the things I’ve always loved about Instagram is that you can do a lot of things you wouldn’t necessarily be able with a traditional camera, and with the right lighting, the right composition, you can really capture a whole lot of emotion.”
Rankin said it’s an ideal time for him to start a business, because he can still be active with his work, and get feedback on it.
“Because it’s online, it’s completely anonymous, you’re never going to have to tell anybody that you’ve done something, you just have to leave a comment and say what you like about it,” he said.
“So if you have a suggestion, you don’t need to do anything.
I’m happy to be a part of it, it helps me out.”